{"id":8912,"date":"2019-02-07T16:03:48","date_gmt":"2019-02-07T14:03:48","guid":{"rendered":"https:\/\/herbagen.connectmedia.ro\/?page_id=8912"},"modified":"2025-09-18T10:27:55","modified_gmt":"2025-09-18T07:27:55","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.herbagen.ro\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"
<\/div><\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
<\/div>
[vc_custom_heading text=”ABOUT US” font_container=”tag:h1|text_align:left|color:%2334543a” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%2334543a%22%2C%22font-size%22%3A%2234px%22%7D%7D”]<\/div><\/div><\/div><\/div>
<\/div>

Founded in 1994, Genmar Cosmetics is today, 30 years after its inception, one of the strongest presences on the Romanian dermato-cosmetics market and the creator of Herbagen, Keritogen, Pedex, Artromio-Calmin brands.<\/p>\n<\/div><\/div>

The products manufactured in our own laboratory do not contain parabens, are not tested on animals and are based on natural active principles: marine collagen, filtered snail extract, viper venom, biokeratine, stem cells, hyaluronic acid, vitamins, vegetal and essential oils.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

With over 180 products Genmar Cosmetics offers the best solutions for skin and hair care, for massage, body remodeling and relaxation: makeup removers, face masks, creams, anti-wrinkle gels and serums, massage oils and creams, shampoos and hair masks, deodorants, keratolytics, antirheumatic, shower gels, sunscreen, ointments and vegetal extracts.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
[vc_custom_heading text=”RESPECT FOR
\nOUR CLIENTS” font_container=”tag:h2|font_size:26px|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%2C%22font-size%22%3A%2226px%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div><\/div><\/section>
[vc_custom_heading text=”RESPECT FOR
\nOUR CLIENTS” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
\"img-respectul-pentru-clienti-min\"<\/div>
<\/div><\/div><\/div><\/div><\/div>

We use over 50 safe, organically certified, bioactive or natural-origin ingredients, developed by prestigious companies from Europe, Australia and the US. They are integrated into original, efficient, well-received formulas that are recognized for their quality.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
[vc_custom_heading text=”MADE IN ROMANIA” font_container=”tag:h2|font_size:26px|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%2C%22font-size%22%3A%2226px%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div><\/div><\/section>
[vc_custom_heading text=”MADE IN ROMANIA” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
\"img-fabricate-in-romania-min\"<\/div>
<\/div><\/div><\/div><\/div><\/div>

All Genmar products are made in Romania in our own laboratories while following all national and international standards and norms under the direct coordination and supervision of our highly experienced staff. For over 30 years we\u2019ve been creating quality products, made with love and full involvement in the entire production process.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
[vc_custom_heading text=”RESPECT
\nFOR NATURE” font_container=”tag:h2|font_size:26px|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%2C%22font-size%22%3A%2226px%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div><\/div><\/section>
[vc_custom_heading text=”RESPECT
\nFOR NATURE” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
\"img-ingrediente-sigure-de-origine-naturala-min\"<\/div>
<\/div><\/div><\/div><\/div><\/div>

Our own water purifying station, the latest equipment, our experienced staff and our certifications allow us to respect all environmental standards and to offer products that are made under the safest of conditions and with constant respect for the environment.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
[vc_custom_heading text=”GUARANTEED QUALITY” font_container=”tag:h2|font_size:26px|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%2C%22font-size%22%3A%2226px%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div><\/div><\/section>
[vc_custom_heading text=”GUARANTEED QUALITY” font_container=”tag:h2|text_align:center|color:%23ffffff” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%23ffffff%22%7D%7D”]<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
<\/div>
[vc_custom_heading text=”ISO 9001″ font_container=”tag:h2|font_size:24px|text_align:left|color:%2344845f” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%2344845f%22%2C%22font-size%22%3A%2224px%22%7D%7D”]
    \n
  • The main focus is the fulfillment and surpassing of our clients\u2019 expectations.<\/li>\n
  • We have created a place where the entire team can focus on our objectives.<\/li>\n
  • We choose and train professional that allow us to always deliver irreproachable quality.<\/li>\n
  • We implement a coherent management and activity process.<\/li>\n
  • We are continually focusing on improvement and development.<\/li>\n<\/ul>\n<\/div><\/div>
    <\/div><\/div><\/div><\/div>
    [vc_custom_heading text=”ISO 14001″ font_container=”tag:h2|font_size:24px|text_align:left|color:%2344845f” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%2344845f%22%2C%22font-size%22%3A%2224px%22%7D%7D”]
      \n
    • We fulfill all environmental standards.<\/li>\n
    • We improve the company\u2019s reputation and the level of brand trust via strategic communication.<\/li>\n
    • We fulfill business objectives by incorporating environmental policies.<\/li>\n<\/ul>\n<\/div><\/div>
      <\/div><\/div><\/div><\/div><\/div>
      <\/div>
      [vc_custom_heading text=”ISO 22716″ font_container=”tag:h2|font_size:24px|text_align:left|color:%2344845f” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%2344845f%22%2C%22font-size%22%3A%2224px%22%7D%7D”]
        \n
      • We fulfill international production, control, storage and delivery standards.<\/li>\n
      • We create a competitive advantage by promoting safe dermato-cosmetic products.<\/li>\n
      • We create a business culture based on accountability.<\/li>\n
      • We work with documentation that monitors the entire production chain.<\/li>\n<\/ul>\n<\/div><\/div>
        <\/div><\/div><\/div><\/div>
        <\/div>[vc_custom_heading text=”Our other certifications (ISO 13485, OHSAS 18001, SR EN ISO CEI 17025:2005)” font_container=”tag:h2|font_size:24px|text_align:left|color:%2344845f” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%2344845f%22%2C%22font-size%22%3A%2224px%22%7D%7D”]

        Guarantee the quality of Herbagen products and optimal production and analysis conditions.<\/p>\n<\/div><\/div>

        <\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>
        <\/div>
        [vc_custom_heading text=”Sign up to the Herbagen newsletter for updates on our latest product launches and promotions.” font_container=”tag:h2|text_align:left|color:%2334543a” google_fonts=”font_family:Libre%20Baskerville%3Aregular%2Citalic%2C700|font_style:400%20regular%3A400%3Anormal” css=”%7B%22default%22%3A%7B%22color%22%3A%22%2334543a%22%7D%7D”]<\/div><\/div><\/div>
        [vc_raw_html]JTVCZm9ybXVsYXJtYXV0aWMlNUQ=[\/vc_raw_html]<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"[vc_custom_heading text=\"ABOUT US\" font_container=\"tag:h1|text_align:left|color:%2334543a\" google_fonts=\"font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:800%20bold%20regular%3A800%3Anormal\" css=\"%7B%22default%22%3A%7B%22color%22%3A%22%2334543a%22%2C%22font-size%22%3A%2234px%22%7D%7D\"]Founded in 1994, Genmar Cosmetics is today, 30 years after its inception, one of the strongest presences on the Romanian dermato-cosmetics market and the creator of Herbagen, Keritogen, Pedex, Artromio-Calmin brands. The products manufactured in our own laboratory do not contain parabens, are not tested on animals and are based...","protected":false},"author":1391,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"class_list":["post-8912","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nFind Out More About Herbagen Romania: Our Story<\/title>\n<meta name=\"description\" content=\"Find out the story behind the Herbagen brand and how the passion for natural ingredients translates into quality cosmetics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.herbagen.ro\/en\/about-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Find Out More About Herbagen Romania: Our Story\" \/>\n<meta property=\"og:description\" content=\"Find out the story behind the Herbagen brand and how the passion for natural ingredients translates into quality cosmetics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.herbagen.ro\/en\/about-us\/\" \/>\n<meta property=\"og:site_name\" content=\"Herbagen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HerbagenRomania\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-18T07:27:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.herbagen.ro\/wp-content\/uploads\/2019\/02\/logo-herbagen-old-min.png\" \/>\n\t<meta property=\"og:image:width\" content=\"364\" \/>\n\t<meta property=\"og:image:height\" content=\"76\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.herbagen.ro\/en\/about-us\/\",\"url\":\"https:\/\/www.herbagen.ro\/en\/about-us\/\",\"name\":\"Find Out More About Herbagen Romania: Our Story\",\"isPartOf\":{\"@id\":\"https:\/\/www.herbagen.ro\/en\/#website\"},\"datePublished\":\"2019-02-07T14:03:48+00:00\",\"dateModified\":\"2025-09-18T07:27:55+00:00\",\"description\":\"Find out the story behind the Herbagen brand and how the passion for natural ingredients translates into quality cosmetics.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.herbagen.ro\/en\/about-us\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.herbagen.ro\/en\/about-us\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.herbagen.ro\/en\/about-us\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Acas\u0103\",\"item\":\"https:\/\/www.herbagen.ro\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About us\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.herbagen.ro\/en\/#website\",\"url\":\"https:\/\/www.herbagen.ro\/en\/\",\"name\":\"Herbagen\",\"description\":\"Plant Essences!\",\"publisher\":{\"@id\":\"https:\/\/www.herbagen.ro\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.herbagen.ro\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.herbagen.ro\/en\/#organization\",\"name\":\"GENMAR COSMETICS SRL\",\"url\":\"https:\/\/www.herbagen.ro\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.herbagen.ro\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.herbagen.ro\/wp-content\/uploads\/2019\/02\/logo-herbagen-old-min.png\",\"contentUrl\":\"https:\/\/www.herbagen.ro\/wp-content\/uploads\/2019\/02\/logo-herbagen-old-min.png\",\"width\":364,\"height\":76,\"caption\":\"GENMAR COSMETICS SRL\"},\"image\":{\"@id\":\"https:\/\/www.herbagen.ro\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/HerbagenRomania\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Find Out More About Herbagen Romania: Our Story","description":"Find out the story behind the Herbagen brand and how the passion for natural ingredients translates into quality cosmetics.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.herbagen.ro\/en\/about-us\/","og_locale":"en_US","og_type":"article","og_title":"Find Out More About Herbagen Romania: Our Story","og_description":"Find out the story behind the Herbagen brand and how the passion for natural ingredients translates into quality cosmetics.","og_url":"https:\/\/www.herbagen.ro\/en\/about-us\/","og_site_name":"Herbagen","article_publisher":"https:\/\/www.facebook.com\/HerbagenRomania\/","article_modified_time":"2025-09-18T07:27:55+00:00","og_image":[{"width":364,"height":76,"url":"https:\/\/www.herbagen.ro\/wp-content\/uploads\/2019\/02\/logo-herbagen-old-min.png","type":"image\/png"}],"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.herbagen.ro\/en\/about-us\/","url":"https:\/\/www.herbagen.ro\/en\/about-us\/","name":"Find Out More About Herbagen Romania: Our Story","isPartOf":{"@id":"https:\/\/www.herbagen.ro\/en\/#website"},"datePublished":"2019-02-07T14:03:48+00:00","dateModified":"2025-09-18T07:27:55+00:00","description":"Find out the story behind the Herbagen brand and how the passion for natural ingredients translates into quality cosmetics.","breadcrumb":{"@id":"https:\/\/www.herbagen.ro\/en\/about-us\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.herbagen.ro\/en\/about-us\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.herbagen.ro\/en\/about-us\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Acas\u0103","item":"https:\/\/www.herbagen.ro\/en\/"},{"@type":"ListItem","position":2,"name":"About us"}]},{"@type":"WebSite","@id":"https:\/\/www.herbagen.ro\/en\/#website","url":"https:\/\/www.herbagen.ro\/en\/","name":"Herbagen","description":"Plant Essences!","publisher":{"@id":"https:\/\/www.herbagen.ro\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.herbagen.ro\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.herbagen.ro\/en\/#organization","name":"GENMAR COSMETICS SRL","url":"https:\/\/www.herbagen.ro\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.herbagen.ro\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.herbagen.ro\/wp-content\/uploads\/2019\/02\/logo-herbagen-old-min.png","contentUrl":"https:\/\/www.herbagen.ro\/wp-content\/uploads\/2019\/02\/logo-herbagen-old-min.png","width":364,"height":76,"caption":"GENMAR COSMETICS SRL"},"image":{"@id":"https:\/\/www.herbagen.ro\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/HerbagenRomania\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/pages\/8912","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/users\/1391"}],"replies":[{"embeddable":true,"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/comments?post=8912"}],"version-history":[{"count":2,"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/pages\/8912\/revisions"}],"predecessor-version":[{"id":626270,"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/pages\/8912\/revisions\/626270"}],"wp:attachment":[{"href":"https:\/\/www.herbagen.ro\/en\/wp-json\/wp\/v2\/media?parent=8912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}